It’s a classic good news/bad news story. The good news is that you have competition. The bad news is that you have competition. It’s good news because if you didn’t have any competition it would mean there’s not a very real/urgent problem that needs to be solved by a...
read moreBruce D. Johnson
The Difference Between Positioning and Competitive Advantage (And Why It Matters)
Do you ever get frustrated that your company isn’t gaining as much traction as you’d like in your market space? From your perspective, you’re convinced that you have a better solution than your competitors and yet, it doesn’t seem like your marketplace sees that...
read moreHow to Immediately Improve Your Company Culture
If you’ve grown your company past the first few employees, chances are you’ve wrestled with culture issues. When it was just you and a handful of employees, your culture was you and you controlled it. However, as you’ve added employees, with fewer...
read moreWhat To Do When Your Team Is Behind On Their Targets
We’ve all been there. You created a set of targets (e.g. KPIs or key performance indicators) for your team. And halfway through the quarter or halfway through the year you already know (and they probably know, as well), they’re not going to hit their targets. What...
read moreThe Four “Musts” of Scaling Any Business
Have you ever tried to solve a 1,000 piece jigsaw puzzle without a box top? If you have, then you know it’s pretty difficult.Why? Because it’s hard to create something when you don’t know exactly what that something you’re supposed to create...
read more5 Keys to Thinking Bigger About Your Business
How big is your dream for your business? And how big is your dream for this year? When I ask most business owners and entrepreneurs this question, their answers are rarely very big. Typical answers go something like this … I’d like to grow by maybe 10% this...
read moreHow to Hire Fast While Scaling
When you’re engaged in scaling your business, you quickly discover that you have to increase the capacity of your business to be able to handle the demand of more customers/clients/members/patients (or whatever nomenclature you use). And while there are several...
read moreHow to Create a Manifesto that Rocks for Your Business
When you started your business, did you start it just to make money or did you start it for a bigger purpose (while looking for an opportunity to make some money in the process of fulfilling that purpose)? My guess is that you chose the latter option (most of us do)....
read moreThe Number One Secret to Scaling Fast
If you were to pick your number one secret to fast growth, what would your secret be? Would you choose something like Marketing automation Hiring a superstar sales team Systematizing your entire business Finding an outside source of capital to accelerate growth...
read more5 Keys to Scaling Your Business Fast
Did you know that there are businesses that grow by over 250% per year … year after year? Did you know that one simple tweak to your business model could completely change your business? Did you know that one simple change in your marketing could completely change the...
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